no code implementations • 30 Nov 2017 • Sahin Cem Geyik, Jianqiang Shen, Shahriar Shariat, Ali Dasdan, Santanu Kolay
We also present two use cases where we can utilize the data quality assessment results: the first use case is targeting specific user categories, and the second one is forecasting the desirable audiences we can reach for an online advertising campaign with pre-set targeting criteria.
no code implementations • 26 Sep 2016 • Shahriar Shariat, Vladimir Pavlovic
Traditional pairwise sequence alignment is based on matching individual samples from two sequences, under time monotonicity constraints.
no code implementations • 23 Feb 2016 • Bowen Zhou, Shahriar Shariat
Online media offers opportunities to marketers to deliver brand messages to a large audience.
1 code implementation • 31 Aug 2015 • Shahriar Shariat, Burkay Orten, Ali Dasdan
Effective and reliable evaluation of an online bidding model is crucial for making faster model improvements as well as for utilizing the marketing budgets more efficiently.