Optimal Advertising for Information Products

15 Jul 2020 Zheng Shuran Chen Yiling

When selling information, sometimes the seller can increase the revenue by giving away some partial information to change the buyers' belief about the information product, so the buyers may be more willing to purchase. This work studies the general problem of advertising information products by revealing some partial information... (read more)

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Categories


  • COMPUTER SCIENCE AND GAME THEORY
  • THEORETICAL ECONOMICS