A study of trends in the effects of TV ratings and social media (Twitter) -- Case study 1

12 Aug 2019  ·  Ueoka Takuya, Ishii Akira, Kawahata Yasuko ·

The Japanese TV program 'Drama A' is a drama broadcast from October to December 2016. The audience rating was sluggish, but this drama marked a high audience rating in 2016. Since it was popular from the middle, and it was speculated that there was a part related to social media in the popularity, we considered existing research methods as a case study. In this paper, we used a mathematical model of the hit phenomenon to examine the impact of audience assessment from social media from a sociophysical perspective. We got the same consideration as the audience rating per minute of video research. This paper is IEEE BIGDATA2018's Revised paper(Consideration on TV audience rating and influence of social media).

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Social and Information Networks

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